Child and baby product fulfilment

From cart to cot – whether you sell baby formula, nappies, car seats or strollers, we handle your storage, packing and shipping so every order arrives with care, giving parents and caregivers a hassle-free experience and the peace of mind they need.

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Why outsource your child and babycare product fulfilment?

Quality control

From baby bottles to sensitive skincare, we ensure your products remain safe, secure, and undamaged throughout every stage of fulfilment. Our strict quality control procedures guarantee that families receive items in perfect condition.

Zero Waste

Baby and toddler essentials move fast, and shelf life matters. Using FIFO (First In, First Out) and FEFO (First Expired, First Out) methods, we rotate stock, manage expiration dates, and ensure only the freshest products reach your customers.

Fast, Reliable Delivery

For new and busy parents, speed is critical. We ensure sterilisers, baby monitors, and other essentials are delivered quickly and reliably, so your customers never have to wait for the products they depend on.

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How do we help Child and baby brands

Whether you only supply direct to the consumer, of require a true multi-channel fulfilment and distribution service, we can assist. We have a track record of working with businesses that need flexible solutions, tailoring everything to your unique requirements.

Across our distribution centres, we run the capability to inbound and warehouse goods, at pallet or individual SKU level. This allows us to act as a single centrab hub, while providing the capability to ship outbound orders at pallet or carton level, allowing us to satisfy both your B2B and D2C orders.

In addition to managing your inbound, warehousing, and outbound logistics, we can also act as your returns hub, processing products at an item or pallet level and managing your live stock figures as needed. We offer a fully flexible, 360 multi-channel outsourcing service for your business.

Where are you based?

Our services are deployed by organisations located within the UK, Europe and beyond.

UK-based brands

We help UK-based brands fulfil Direct to Consumer (D2C) order, and ship directly into the leading high-street retailers through our supplier/vendor managed services.

European-based brands

We act as a UK hub for European brands that want to supply into the country, whether that be satisfying Direct to Consumer (D2C) online orders, or using our supplier/vendor managed services into retail.

International brands

With our reach across the UK and into mainland Europe, we become the European hub for international brands wanting to extemd their reach into Europe, handling all import paperwork and duties.

Our services for Child & Baby Product Fulfilment

eCommerce fulfilment

Send us all your child and baby products, either as finished items or unit items, and we’ll take care of picking, packing and shipping straight to your customers.

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Kitting and assembly

We’ll assemble individual SKUs received from your suppliers into custom orders or gift sets – perfect for parents and caregivers who need everything in one place.

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Amazon preparation

Selling on Amazon too? We prepare and package your pet supplies to meet Amazon’s strict requirements, ensuring smooth entry into their network.

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Pre-retail preparation

From labelling to repacking, we get your products store-ready, so they’re perfect for supermarkets, baby retailers or pharmacies.

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Warehousing and storage

Our facilities provide clean, secure and organised storage. With careful stock rotation and FIFO (First In, First Out) and FEFO (First Expired, First Out) processes, your products are always shipped in date and in top condition.

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Inventory management

3PL Fusion manages the stock levels of every SKU, ensuring you always have sufficient inventory and never run out of bestsellers for little ones.

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Returns management

When customers send items back, we handle the process quickly and efficiently, protecting your reputation and giving parents a stress-free experience.

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Customer service

Need a helping hand? We can manage enquiries on your behalf, resolving issues with the same care and friendly tone your customers expect from your brand.

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International delivery

We ship worldwide, managing regulations and customs, so your baby and toddler products can reach families wherever they are.

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What is Child & Baby Product Fulfilment

Child and baby product fulfilment is the process of receiving, storing and shipping baby products on behalf of your business, whether that’s directly to parents and caregivers, to retailers, or to your wholesale partners.

Parents and caregivers want complete confidence when shopping for their little ones – they need to know that every order arrives safely, reliably and on time. At 3PL, we specialise in making sure your baby and toddler products reach the right customer quickly, accurately and in perfect condition.